The Joy With Mini Pigs!
Squealing in the Lunar New Year with piggy-sized joy!
The Brief:
OPPO sought to create viral content to launch its special Lunar New Year edition, targeting fashion-forward young consumers who are passionate about style and tech.
How do we bring this joyful idea to life?
We created an Inspiring Fashion Shoot to Start the Show.
To spark conversation on social media, we planned a unique fashion shoot tailored to Chinese consumers, with a thoughtful approach post-D&G crisis. Our star? Mini pigs!
We crafted vibrant scenes blending Eastern and Western aesthetics, featuring Emma Dumont in playful moments with mini pigs.